HomeNet is a privately owned automotive technology provider. Founded in 1996, HomeNet's core focus is innovative technology solutions that help automotive dealers increase online sales. HomeNet offers its products to a variety of customers including dealers, OEMs, website providers, CRM providers, digital lot management companies, finance/leasing agents, auction agents, and more. The company is based on Christian principles and is headquartered in West Chester, PA, with satellite offices in FL, GA, TX, TN, CA, IL, IA, MI, NC, OR and UT.
HomeNet's Inventory Online (IOL) Internet Marketing Suite is a vehicle marketing solution that helps thousands of automotive dealers to sell more cars online. IOL's web-based applications streamline the process of converting raw DMS data into consumer-friendly and emotional online ads. IOL offers rich functionality for video, search engine optimized (SEO) vehicle display pages, price analysis, unlimited photos, text messaging, email ads, automated distribution to 3rd-party services like eBay, Craigslist, and Oodle, mobile lot management, and more. IOL quickly turns every vehicle on the lot into a compelling, online point-of-presence… and a gateway into the showroom.
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